{"id":6661,"date":"2023-04-06T07:19:09","date_gmt":"2023-04-06T07:19:09","guid":{"rendered":"https:\/\/www.artifexmundi.com\/?p=6661"},"modified":"2024-03-17T12:00:14","modified_gmt":"2024-03-17T12:00:14","slug":"artifex-mundis-record-breaking-month-and-quarter","status":"publish","type":"post","link":"https:\/\/www.artifexmundi.com\/en\/artifex-mundis-record-breaking-month-and-quarter\/","title":{"rendered":"Artifex Mundi\u2019s record-breaking month and quarter"},"content":{"rendered":"

The publicly listed game developer and publisher ended March with a 76% YoY revenue increase, reaching a record-breaking amount of PLN 6.2 million. Artifex Mundi\u2019s revenues in the first three months of 2023 amounted to PLN 15.9 million, 44% more than the year before. The company\u2019s record-breaking results were achieved thanks to the Unsolved<\/i> application, whose revenues from commercialization increased in March in comparison with February of the current year by nearly 30%, exceeding PLN 5 million for the first time in the company\u2019s history.<\/strong><\/p>\n

In March, the revenues from the free-to-play segment increased by 133% YoY, reaching PLN 5.2 million. The segment\u2019s player acquisition costs in that period amounted to nearly PLN 3.4 million, compared to PLN 1.1 million in March 2022. In the 1st quarter, the free-to-play segment generated PLN 12.8 million (80% YoY increase), with investments in player acquisition equal to PLN 8 million (compared to 4 million the year before).<\/p>\n

The company\u2019s driving force, which generated 96% of the quarterly revenues from the free-to-play segment and 77% of the company\u2019s entire revenues, is the Unsolved<\/i> application, which provides players with free-to-play access to some of the best HOPA games available in the Artifex Mundi\u2019s portfolio. The improvement of Unsolved<\/i>\u2019s KPIs open up a new path for Artifex Mundi to a dynamic increase in player acquisition investments, which translates into an even faster revenue growth. In March, the revenue from the application\u2019s commercialization reduced by player acquisition costs (UA) was equal to a record-breaking amount of PLN 1.7 million. In the 1st quarter of the current year, the revenues reduced by UA costs reached PLN 4.3 million, over 120% more than the year before. What\u2019s important is that the application has been dynamically growing in popularity every month.\u00a0 <\/span>In March, daily revenues from the application were 16% higher than in the previous month.<\/p>\n

\u201cThe dynamic growth of Unsolved<\/i>\u2019s profitability is the result of a consistent implementation of the application\u2019s development plan within three areas. We invest in expanding the content available in the application, which encourages the statistical player to stay with us longer. We work on ways to reach potential players, for example, by constantly developing UA tools and strategies. Finally, we focus heavily on the improvement of the application\u2019s KPIs. This year\u2019s results of Unsolved<\/i> are the best proof of the effectiveness of our actions. We continue to think that Unsolved<\/i> has considerable potential for growth. The success of our previous ideas for the application\u2019s development pushes us to implement new, often more ambitious ones, with a potentially much greater impact on the application\u2019s performance,\u201d says Przemys\u0142aw B\u0142aszczyk, President of the publicly listed company.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

The publicly listed game developer and publisher ended March with a 76% YoY revenue increase, reaching a record-breaking amount of PLN 6.2 million. Artifex Mundi\u2019s revenues in the first three months of 2023 amounted to PLN 15.9 million, 44% more than the year before. The company\u2019s record-breaking results were achieved thanks to the Unsolved application, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[45],"tags":[],"class_list":["post-6661","post","type-post","status-publish","format-standard","hentry","category-investors-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.artifexmundi.com\/en\/wp-json\/wp\/v2\/posts\/6661","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artifexmundi.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artifexmundi.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artifexmundi.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artifexmundi.com\/en\/wp-json\/wp\/v2\/comments?post=6661"}],"version-history":[{"count":2,"href":"https:\/\/www.artifexmundi.com\/en\/wp-json\/wp\/v2\/posts\/6661\/revisions"}],"predecessor-version":[{"id":6663,"href":"https:\/\/www.artifexmundi.com\/en\/wp-json\/wp\/v2\/posts\/6661\/revisions\/6663"}],"wp:attachment":[{"href":"https:\/\/www.artifexmundi.com\/en\/wp-json\/wp\/v2\/media?parent=6661"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artifexmundi.com\/en\/wp-json\/wp\/v2\/categories?post=6661"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artifexmundi.com\/en\/wp-json\/wp\/v2\/tags?post=6661"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}